Mission, Vision and Values of Viridis…
While wrapping up my service with the Obama advisory group transition team in 2008-2009, I saw a large focus on human capital workforce education innovation. I was witness to a void of end-to-end solutions for employers and users that matched skills by industry and sector. This is where the idea of Viridis was born: I envisioned a tool available for a globally underserved demographic that needed to develop their skill set in order to advance their career.
“Middle-skill” positions – those such as building and road construction supervisors, machinists, clean energy manufacturers and truckers– will account for 45 percent of new job openings over the next decade, according to projections from the Bureau of Labor Statistics. But only 25 percent of the 2012 workforce supply had those mid-level skills. Today, more than 75 million Americans are not prepared to perform middle-skill work. There are no avenues for training and for certification that enable growth and job improvement.
There is a heightened importance placed upon skilled workers in vital industries such as construction, natural gas, manufacturing, hospitality, food and grocery service, industrial maintenance and healthcare. Still, young adults, particularly in underserved communities and within the Veteran population (of which I am a proud member), are often unable to take advantage of these evolving opportunities because access to work-appropriate training and credentialing has been historically very limited. These are the people – and these are their jobs – that have gone largely ignored by employers world-wide. A problem facing not only our economy in the US, but also in developing nations with an equally poor middle-skill employee-training infrastructure.
Viridis, an innovative human capital platform, has been engineered to match like-skilled workers to the jobs they’re qualified for, aiming to close this crucial gap by providing training to the workforce using systems that captures unique data on its users, and then matching employers to students by sector, competency, cognition, location and skill. I spoke of this unique system on the “Where Are the Jobs”panel at Techonomy Detroit last week, explaining how Viridis allows users to have a customized, personalized career path – something one of a kind for the middle-skill workforce.
The Clinton Global Initiative, hosted this week in New York, will feature Viridis during an announcement of a commitment to train and match individuals into the middle skills workforce. Drawing largely from underserved, urban, minority and veteran populations, Viridis will offer training program scholarships that adequately prepare our users to accept well-paying, upwardly mobile jobs.
Viridis has created partnerships with top industry trade associations to convert trade content into engaging and interactive online coursework, leading to an industry-based credential or certificate for these employees. Viridis sources its learners – individuals that have demonstrated an active desire to better their futures – through community-based organizations, workforce development groups and veterans’ services organization.
Once its learners receive training for a specific industry and earn their credentials, Viridis then matches the employer to the job seeker through its proprietary algorithms by skill, sector & location.
Early successes are proving the technology and the incredibly high demand for it, with a 70 percent job placement rate among first adopters, setting Viridis apart from other massive open online course platforms that don’t prepare or assist its learners to enter the workforce.
We have a bright future with an enormous workforce that is eager to advance themselves; Viridis will enable this dream for men and women across the world and create a better tomorrow.